Having a large user base means that you have established a product that is used and appreciated by many people. This creates special challenges when it comes to changing new features or core elements of your experience. First and foremost you must ensure that the structural integrity of your user experience is still consistent. It […]
How to Use User Scenario to Create Great UX Design?
User scenarios are fictional stories describing the user’s process of discovering or using your product for a specific goal. They shed light on the user’s motivations, questions and thought process helping designers and stakeholders understand what drives users when interacting with a product, prototype or design. In practice, User Scenarios can be used in various […]
Why User Stories Matter When Designing the AI Experience?
To answer this question first we have to understand what is AI and further what is an AI experience. AI is a complex field that is involved with the creation of computer systems capable of tasks that were normally associated with human intelligence. As human cognitive functions are translated into machine capabilities, computers start mimicking […]
What is persuasive design? What are some examples in practice?
Persuasive design is one of the many tools in a designers toolbox. It can be applied to products or services in order to nudge or change a user’s behavior towards a desirable (ideally positive) outcome that aligns with their intentions. Persuasive design is the applied form of various insights derived from established Psychology and/or Social […]