UX Advice

Making your first steps as a UX professional might feel like a daunting task in the beginning. You have to slowly update your portfolio with real-life projects from actual clients, hone your skills and start gathering valuable working experiences. One tried and tested method to build design credits, contacts and projects is to start offering […]

There is no right or wrong path here. You could have a wonderful career or fail miserably with both options. As with every career choice, there is no lifelong guarantee that the road ahead will be paved with gold and your skills are going to be in demand forever. That said there are a few […]

Designing for Mobile devices uses both stable dsign principles and also rules unique to the medium. The basic principles that stay intact are the usual backbone of design, gestalt, color, hierarchy, typography, etc. Here are some specific considerations that predominate mobile UI design. First and foremost Screen Constraints. Smartphone technology is everchanging. Screen sizes keep […]

SEO is much more than link building and trying to maximize keyword appearance in your content. Important as they are these tactics are just scratching the surface of optimizing your websites for search engines. Improving parts of the user experience can also positively enhance SEO. Optimizing for user experience can in some cases directly influence […]

It really depends on where you are starting from. Service design has unique value propositions but also common inheritance with many other disciplines (design or not). Different strategies would apply to a student or a seasoned professional. My advice to students that realized early enough a calling towards service design is education. Find a good […]

Alongside the digital expansion of computational devices the landscape of accompanied disciplines has become increasingly specialized and segregated. Invisible walls have been built to separate professions that just a few years ago were the same thing. Leading to the current offering of countless different design specialities such as interaction designer and product designer. In order […]

UX is fundamentally the design of user experiences. Since users are humans gaining a deeper understanding on how we think, tick and thrive is hugely important. Psychology and Cognitive Science are two established and respected disciplines with a long-lasting tradition in doing just that, trying to understand human thought and behaviour. The mountains of scientific […]

In business context ROI is usually perceived as money earned/saved. But in reality it can be so much more, a lot goes into giving you a return on your investment. You can measure it in satisfied customers that will spread your awareness to their circle. Prevention of costly errors, saving development time, creating consistency and […]

To start a UX project from scratch it is helpful to follow a methodological process that will guide you through the various stages required from start to finish. There are many processes, frameworks and schools of thought, for this example we will use the Double Diamond process created by the British Design Council. It divides […]

Having a large user base means that you have established a product that is used and appreciated by many people. This creates special challenges when it comes to changing new features or core elements of your experience. First and foremost you must ensure that the structural integrity of your user experience is still consistent. It […]