Honestly speaking, No. Fancy titled designations don't hold any value. These are just names that people have come up with to say that this is the position we are working at. It's just a fancy title; nothing about it says what you do on a daily basis at your … Read Full Article about Is there any difference between a Principal Designer and a Design Director?

The ideal UX (user experience) process for creating new products generally involves the following steps: Note that this process is iterative and can involve going back and forth between different steps to refine and improve the product. The goal is to … Read Full Article about What is the ideal UX process for creating new products?

The field of UX and UI has been in strong visibility for the past decade. Ever since the software industry has entered the Indian territory, most of the companies focus has been on delivering the solutions or developing the products but with the evolution of … Read Full Article about How is the future for UI Design field in India? Is there a market and demand?

User research is the biggest and most important part of the UX design process. Not even the design, the creation of personas and flows and prototypes. All kinds of research, be it, user, market or competitor research is important to kick start the design … Read Full Article about Is user research considered the biggest part of the UX design process?